A TXT record is text in free, human-readable form, which is associated with a domain as a DNS record for one purpose or another. The most widespread use of a TXT record is to add your website to an Internet search engine or to an analytics platform, which offers information about the targeted traffic to your Internet site. Setting up such a record serves as verification that you're the domain address owner and they will provide the content you should include as the value when you create the record. Another purpose of a TXT record is to confirm that an e mail message is sent by the Internet domain owner and from a reliable web server - this is the so-called SPF protection, which prevents any electronic address set up under your domain to be forged and unauthorized individuals to send out junk mail making it appear like it was sent from your own mailbox. You could include any other information you want to be associated with your Internet domain in a TXT record as well.